PMS International launches with The Smurfs stationery and pocket money toys collection in time for the Sony Pictures movie release
Posted on Mar 21st, 2017
Friday 31st March is the long awaited UK release date for the completely new look, CGI animated blockbuster movie ‘Smurfs: The Lost Village’.
In a deal brokered with Rocket Licensing, PMS International has secured rights across pocket money toys, plush, stationery and outdoor play products. The bright, expansive range is available to order now at b2b.pmsinternational.com ahead of the film release.
March is National Craft Month in the UK, which is reflected in the collection. It features plenty of fun products and inspirational art and craft items, to keep Smurf fans busy and entertained during the upcoming Easter holidays.
Timed with the launch of the products, is the unveiling of www.smurfsmovie.com. Not only does the website reveal the full movie trailer with a tantalizing hint of what will turn the Smurfs’ world upside down, but also features an interactive section, suitable for younger fans to enjoy all things Smurf. This includes interactive games and fun activities, including a step by step ‘How to draw a Smurf’ guide, and recipes for delicious Smurf themed treats to share.
With the product range ticking boxes for impulse price points, right through to some bumper ‘value for money’ lines, there is something to suit every pocket.